GEOFF LOUW - GRAPHIC DESIGN AND ADVERTISING

RESUME / CV

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1993 - 94: J WALTER THOMPSON (Johannesburg)

Position: Visualiser
Responsibilities: Rendering visuals for TV commercials & print ads; layout and design.
Accounts: Ford, Kelloggs, Telkom, De Beers, Kahlua & others.

1994 - 96: PARTNERSHIP / FOOTE, CONE & BELDING (Johannesburg)

'94-'95 : Position: Visualiser
Responsibilities: Rendering visuals for TV commercials & print ads; concepts, layouts and design.

'95-'96 : Position: Art Director
Responsibilities: Conceptualising and overseeing the production of TV commercials and print ads, Graphic Design.
Accounts: British Airways, Qantas, Cadbury's, SAB (Castle Lager, Castle Lite), Rhone-Poulenc Rohrer (Essentiale), Air Namibia, Firestone, Bic, Rainbow Chicken, Nestle, Yamaha.

1996 - 97: OGILVY & MATHER MAURITIUS

Position: Art Director
Responsibilities: Conceptualising and overseeing the production of TV commercials and print ads, Graphic Design; Overseeing the Creative Department, motivating a team of designers.
Accounts: Air Mauritius, Crystal, Roger's (Mauritius), IBL (Mauritius), Mauritius Breweries (Phoenix Beer, Pearona/Cidona), Phoenix Camp Minerals, Mauritius Telecom, and many others.

1997: PUBLICIS JOHANNESBURG

Position: Art Director (Freelance)
Responsibilities: Conceptualising and overseeing the production of TV commercials and print ads, Graphic Design.
Accounts: British Airways, Renault, Yamaha.

1997: TBWA HUNT LASCARIS DURBAN

Position: Art Director
Responsibilities: Conceptualising and overseeing the production of TV commercials and print ads, Graphic Design.
Accounts: Natal Sharks, Nando's Chicken, The Rewards Company

1998: OGILVY & MATHER MAURITIUS

Position: Creative Director
Responsibilities: Conceptualising and overseeing the production of TV commercials and print ads, Graphic Design; overseeing the Creative Department, motivating a team of designers.
Accounts: Air Mauritius, Crystal, Roger's (Mauritius), IBL (Mauritius), Mauritius Breweries (Phoenix Beer, Pearona/Cidona), Mauritius Telecom, Nestle and many others.

1999: FREELANCE for various companies in Johannesburg

Jobs: Graphic and Website design.
Clients: Several small- to medium-sized businesses.

2000: SAATCHI & SAATCHI MAURITIUS

Position: Creative Consultant
Responsibilities: Conceptualising and overseeing the production of TV commercials and print ads, Graphic Design, Website design.
Accounts: BNP Paribas, Colorbond, Gamma Civic, Mauritius Telecom, Dragon Electronics and many others.

2001 - 2010: FREELANCE through the Internet

Jobs: Website design, Art Direction, Graphic Design, Copywriting, Photo-Retouching, Illustration, Flash Presentations.
Clients: Many small- to medium sized businesses.

AWARDS

Loeries finalist '95 (Burning Issues)
Silver Quill '95 (Rainbow Chicken)
London International Advertising Awards '95 (Castle Lite)
Hollywood Craft Festival finalist '96 (British Airways)
Mauritian AAA '96: Best Press Advertising (Rogers)
Best Art Direction (Rogers)
Best Use of Photography (Rogers)
Best Brochure/Annual Report (Air Mauritius)
Best Use of Music (Crystal)
Mauritian AAA '97: Best Press Advertising (Glen Niven)
Mauritian AAA '98: Best Print Advertising (Air Mauritius)
Best Art Direction (Print) (Air Mauritius),
Best Low-Budget TV (Eveready)
Best TV (Oeudor)
Best Art Direction (TV) (Eveready)
DesignFirms Web Award 05-06 (The Ad Man)
The Webmaster Award 05 (Digigeoff)
The Webmaster Award 05 (Coffee Shack)
Web Genie Excellent Content Award 05 (The Ad Man)

Plus others (Silvers, bronzes, UNICEF)

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GEOFF LOUW

ADVERTISING - DESIGN - ILLUSTRATION

EXPLORE THIS SITE:


AD AGENCY My home page, containing an intro and work done as a graphic designer and in advertising agencies. LOGO DESIGNERS Samples of logo design, trade show stand, corporate invitation and company stationery. GRAPHIC DESIGN - BROCHURES View design work done on a freelance basis. ANNUAL REPORT DESIGNER Here you can see poster and Annual Reports that I've done. ILLUSTRATORS PORTFOLIO Vector graphics, airbrushed logos, mural paintings and other work done as a graphic artist. CARTOONIST Animal cartoons and people that I've drawn. CARTOON STRIP My comic strip that I do on a more or less regular basis, including an animated Flash film and e book. ADVERTISING AGENCIES WORK Magazine and newspaper ads done in Above The Line ad agencies in Johannesburg, Cape Town and Mauritius. ADVERTISING PORTFOLIO More examples of advertising. Includes newspaper ads for companies such as Yamaha and Nestle. ADVERTISING CAMPAIGN This page contains ads done in South Africa. It includes a campaign which was done while working for agencies. Also ads done as a freelance consultant. WEBSITE DESIGNERS PORTFOLIO A website which I designed for a youth hostel. The design had Flash animations, brochure and map downloads. A search engine campaign was part of the job. WEBSITE DESIGN Advertising banners for the website. Also animated gifs and postcard designs. SEO Search Engine Optimization results for the site. This job led to an increase in bookings for the client. WEBSITE DESIGN A web design for a South African tourism place. The theme of the back packers is Tolkien-ish. The web graphics had to reflect this. Also includes copy writing and basic search engine optimization.			FLASH WEBSITE A Flash website for an company that designs and makes bullet proof vests and helmets. FLASH ANIMATIONS More graphic design for the same client . Included is one for a trade show display. GRAPHIC DESIGN FOR WEB Another graphics rich Flash design. I tried to do better advertising than is usually done for places like this. FLASH DESIGN More pages from the web site. HTML WEBSITE DESIGN A design project for a backpackers on the Wild Coast, South Africa. ABOVE THE LINE ADVERTISING An Above The Line advertising campaign that I did while working for an ad agency in Durban, SA. It was for The Sharks team, and was one of the first sports marketing campaigns in South Africa. ADVERTISING A full page press ad to announce the season's games. POSTER DESIGN This was part of the job for the advertising agency. BELOW THE LINE ADVERTISING A design project for a graphic design studio. GRAPHIC DESIGN COMPANIES This poster was part of the campaign. BROCHURE DESIGN A brochure for the company. PHOTO RETOUCHING Some examples of the many photos that I've worked on. Retouched Photos More retouched and restored pics. ADVERTISING, GRAPHIC DESIGN AND ILLUSTRATION Recent work, including magazine ad, trade show stand and illustration. Recent Website and Logo Design More examples of recent work. MORE GRAPHIC DESIGNERS Introducing other designers and art directors portfolios to The Ad Man. Graphic Design Jobs How to join The Ad Man.

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